To make the day a memory of a life time we get the kids dancing, singing, hula-hooping, and swinging through the day! Below are examples of entertainment that we provide for the children to elevate their experience.

• Clown
• Face painting
• Hula hoops
• Beachballs
• Frisbees
• Slackline
• Or let us know what you would love if you were a kid at an ABC Charity event?

A “Kind is the new cool” t-shirt is gifted to all the kids when they arrive at the event to set the stage for the day. Since all kids at the ABC Charity event are winners everyone receives an “I can change the world” gold medal, so they embody that they are positive change makers and have made a difference by creating the letter.

After all the running, jumping and playing the kids will be hungry, so we feed them something delicious, preferably healthy as well!

• Food / snack
• A nutritious drink/juice
• Additional water

Volunteers keep the machine moving on the day of the production – 15-30 coordination volunteers who hand out food, play with the kids, support when organising the letter and clean the event area after production. We also invite the police and fire department to make sure the kids are safe and 2-3 nurses, just in case anyone gets a bruise or a scraped knee, the kids safety and wellbeing is of uttermost importance.

We transport the kids from their local schools so that they can partake in the event.

The picture is taken from anything that can get the photographer Filip Cederholm Agoo up 10-40 meter depending on the location. It can be a crane, helicopter, construction scaffolding or a 20-meter Bambu tower, like in India.

Why not a drone? The most common question is why don’t we take the pictures with a drone? The reason is that it is, by experts, not considered as exclusive photo art unless the photographer holds the camera. Since our aim is to raise millions for charity with the pictures we will do everything we can to increase the value of the picture, so that we at the end of the day can help even more kids.

Safety first! If we take the picture in a more dangerous place, we will keep the kids in an enclosed area to make sure everyone is having fun and staying safe. Depending on the weather we might need tents for sun or rain protection.  To secure the area :

• Poles
• Marking band/police tape
• Popup tents/party tents or anything that protects the kids

With music, speeches, and artists performing, we always get a sound setup that ensures a beautiful experience for the kids.

• Stage 3×4 meter 1 meter high
• Sound system enough to entertain 500 kids
• 2 wireless microphones
• Additional microphones depending on the performance
• 2 megaphones to organise the kids when we are arranging the letter

We always co-create with the local community and work with additional photographers to ensure we cover the whole event with both film and photo.

We are all humans and we all know how awful it is when you can’t go, especially if you are a kid. We therefore always arrange with toilets for the kids, how they look will vary depending on where we are in the world, but they all fulfill the same purpose.

Prior to the big day we always visit the schools the kids come from to teach them about ABC Charity, our song and our vision of a more playful and kind world.

A few days after the event we go back to the school with a complete exhibition of all the ABC Charity letters and the pictures from the day of the event. The kids love to find themself in pictures and see what we created together. We donate the exhibition to the school as a memory and for the younger kids to learn the alphabet in a fun and inspiring way.

To celebrate the production and further inspire we exhibit at the town hall, the Swedish Embassy or at any other suitable space in the country we produced. Your contribution helps cover parts of the printing costs.

Part of the Letter Sponsor money will cover administrative costs such as bookkeeping, invoicing and transaction fees. For each event we also cover costs associated with our  production team, i.e. local transportation, food and insurances so that ABC Charity can support everyone involved in making the letter happen and therefor enable all the money collected from the sales of the photo art to be forwarded to the ABC Charity registered charities. This in turn makes possible the kids in the Letter to support the kids receiving the funds – Kids Helping Kids.