“A” in South Africa with 490 kids

We did the A in South Africa on the famous Blauberg Beach with Table Mountain and Cape Town in the background. The kids came from townships nearby and many of them had never seen the beach before event though it is only 20 min away. So we are so happy to have given them a memory that they will cary with them for life.

The Story

Release the balloons! Hundreds of red spheres soar up into the brilliant blue from atop of a 15th Century pirate fort overlooking the Adriatic Sea in Omis, Croatia. The mountainous Croatian landscape proved a challenge for finding the perfect location to stage the photograph, but Fortica proved an inspired choice. Assisted by local fire, police, war veterans and mountain rescue personnel, 330 children walked up the side of a mountain in October 2013 to create one of the most breathtaking images yet. Since taking a crane to the top was impossible, a scaffolding tower had to be constructed on site at the edge of the fort, teetering over a 100-meter drop, and all that equipment had to be carried up by hand. However, the spirit of cooperation for a great cause shone through with volunteers from all over the community coming together to assist Ashley and Filip on this leg of their worldwide journey. Setting the balloons free proved an inspired finish to a remarkable day, sending aloft the signal of hope that is the spirit of the ABC Charity.

Letter Sponsor

Filip Cederholm & Ashley Cooper

“Thanks to the amazing support we made an amazing picture in a 1500 century pirate fort overlooking the mediterranean.”

Event Sponsors

A special thanks to all the companies, volunteers and amazing people who helped us making it a memorable day for all the kids.

“One day, all of these kids are going to look back at this and say ‘I was part of the biggest art project for charity'”

Ta Neeth, Volunteer

“This was the best day of my life!”

Gabrijela Maslov, Child from the event