The events are geared towards empower and inspire the kids who participate.
The events last for approximately 2-3 hours and are completely free of charge for the children thanks to our “Letter Sponsors” and “Event Sponsors”. Photographing the letter takes about 30 minutes. After the picture is completed the kids enjoy the event featuring an inspirational speech, music, snacks, drinks and giveaways. We create one letter per country and in each letter there is approximately 500 children. Prior to the event we visit the schools to talk about ABC Charity and the importance of a caring lifestyle. All kids are welcome to the ABC Charity event’s, but we are always looking to give less privileged kids an experience to remember for a lifetime whenever possible. For example, in South Africa we brought kids from the townships outside Cape Town to the beach for their very first time.